Blog

  • Will Apple Make an OTC Hearing Aid?

    The article discusses Apple's potential entry into the over-the-counter (OTC) hearing aid market, highlighting how the company's AirPods Pro earbuds could serve as effective hearing enhancement devices. Senior Vice President Greg Joswiak hinted at Apple's awareness of this capability during a WSJ conference, noting the company's ability to engineer creative solutions around government regulations. While Apple has yet to officially enter the OTC market, its products already demonstrate features th...

  • Orka’s Sonic Revolution: How Xinke Liu is Changing the Future of Hearing

    Sengdong's personal journey with hearing loss inspired her to co-found Orka, a company dedicated to improving the lives of individuals with hearing difficulties. Orka focuses on creating high-quality, easy-to-use hearing aids that combine advanced technology with personalized support. By leveraging a general chip platform and AI-driven tools, Orka aims to provide flexible and customized solutions tailored to users' needs. The company also emphasizes education and awareness about hearing loss, str...

  • AI and Hearing Technology

    This article highlights advancements in hearing aid technology, emphasizing the integration of machine learning and artificial intelligence to enhance functionality and user experience. Starkey's innovations include custom rechargeable hearing aids with 24-hour battery life, stylish designs that reduce stigma by offering colorful options, and advanced features such as direct audio streaming from smartphones. The company has also introduced aBehind-The-Ear (BTE) device capable of providing up to 7...

  • How AudioTelligence is Solving the Cocktail Party Problem

    This episode of the HearingTracker Podcast explores the "Cocktail Party Problem," a common challenge for individuals with hearing difficulties in noisy environments, and introduces AudioTelligence's innovative solution, aiso™ for Hearing. Rick Radia, Product and Partnership Manager at AudioTelligence, discusses how the Cocktail Party Problem arises from age-related hearing loss, where people struggle to follow conversations in busy settings despite passing standard hearing tests. The podcast hi...

  • Bionic Hearing: Hearing Through the Buzz

    This article explores innovative approaches to addressing hearing loss and enhancing auditory perception. It highlights Richard Pocker's work on cochlear implants and auditory rehabilitation, emphasizing the importance of brain training and resources for individuals with hearing difficulties. Additionally, it introduces Dr. David Eagleman's Neosensory Buzz, a sensory substitution device that converts sound into vibratory patterns on the wrist, providing environmental awareness and complementing e...

  • Cochlear Implants: Surgery, Activation, and Life with CIs

    This article tells the story of Peter, who experienced significant hearing loss and explored various solutions to improve his hearing. Initially using hearing aids, he eventually transitioned to a cochlear implant after finding limited success with traditional hearing devices. The cochlear implant proved transformative for Peter, allowing him to regain much of his ability to hear and enjoy sounds like music, bird songs, and conversations. He emphasized the importance of auditory rehabilitation, d...